越南的国际货运代理
Retail fast goods, PMCG (Packaged Mass Consumption Goods), they rely on consumers to repeat the purchase and large-scale market capacity to profit. Relative to other types of consumer goods, fast moving consumer goods has three basic characteristics, namely: convenience, visualization of products, brand loyalty is not high. This determines the consumer's habit of buying such products is: simple, rapid, impulsive, emotional. Consumers tend to real consumption, sales volume changes, the demand for flexibility, the enterprise is difficult to produce in accordance with a simple plan, likely to cause high storage costs.
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